Minda Automotive Solutions Limited (MASL) is the Group's specialist auto component distribution and servicing Company with a countrywide distribution network of about 350 dealers spread across A, B and C category cities covering the 2 wheeler as well as 4 wheeler business segments. The company was established in 1985 and was then known as Switch Masters Limited.
The company supplies and services the entire range of Spark Minda, Ashok Minda Group products across the length and breadth of the country. The goodwill and acceptance that Spark Minda, Ashok Minda Group products have in the market is a direct result of the Group's emphasis on quality, its wide acceptance amongst almost all OE customers in the country, and the excellent sales and service facilities provided by the Minda Automotive Solutions Limited field force and distribution network, acknowledged to be amongst the best in the industry.
MASL has a three-tier distribution network, which covers over 12,000 retailers and garages/mechanics/electricians throughout the country. Development of a parallel distribution network largely through vehicle accessory dealers is also in the offing. This will support products such as Locks, Wiring Harness, Instrument Panels, Accessories, Wiper Blades. Simultaneously, MASL is also in the process of spreading its wings outside India to address the vast and growing global replacement market for its range of products.